The race is on for Coca Cola on who is going to be winning in their Coca Cola Super Bowl ad. The voters (you guys!) are going to pick 1 of 3 endings to the Super Bowl ad. Which I love that it’s so interactive!
The 60 second Coca Cola ad is called “Mirage.” Which we will be following 3 factions of characters – a band of Cowboys, a gang of “Badlanders” and a pack of Vegas-style Showgirls – as they chase after the elusive bottle of Coca-Cola! Who wins the race, as I said before, is to the voters.
Check out the clip Coca-Cola has posted already:
To vote all you have to do is go to CokeChase.com and vote for your favorite faction! You will also be slowing down the other factions by initiating fun acts of sabotage. At the end of the game (Super Bowl), the fans’ actions will determine how the storline will be played out. There are 3 30 second endings that can happen. The 1 that will be shown is the faction that wins! It will be aired after the final whistle is blown!
Also if you take part in the action, you will be given the chance for some goodies at the end. For instance viewing the other 2 videos that weren’t chosen, to see how things would have played out if the other factions would have won.
If you couldn’t guess by the title of this post, I’m going to support the #CokeShowgirls. Who doesn’t like glitter!
It’s super easy to vote, which I love. You do not need to sign up for anything! Just click a button and done. Then you can click to sabtagor the other guys. Which includes a delightful video!
Coca-Cola really went all out to make this an immersive experience which I’m thoroughly enjoying!
Enter to win a Party Starter Kit from Coca-Cola. Which includes:
- $50 worth of Domino’s gift card/coupons
- 8” Coca-Cola football
- Pizza cutter
- Galvanized party tub
- Coca-Cola t-shirt
- four Coca-Cola 16 oz. cups w/straws
- Coca-Cola product valued at $100 dollars APR
a Rafflecopter giveaway
Note: The prizes for this giveaway were furnished by The Coca-Cola Company, and The Coca-Cola Company provided promotional consideration for my participation in this program; however, [Blog name] is fully responsible for this giveaway. All opinions expressed in the post are my own and not those of The Coca-Cola Company.